Power Grip Primer is #1 Primer in America.
 
What it is: A gel-based, hydrating face primer that smooths skin while gripping your makeup.
 
Why you'll love it:
Gel primer formula grips makeup 
Gives skin a long-lasting, naturally dewy finish
Translucent finish gel primer works on all skin tones
Non-comedogenic
 
Great for: oily, dry and combination skin
 
Get an e.l.f.ing grip with the OG best-selling primer! The sticky gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-lasting, dewy finish. The formula goes on clear, making it the ideal makeup application base for all skin tones.